Press · The Star, Kenya

The Star (Kenya): Ignite Funnels announces Sh1bn investment plan for Kenya

On Tuesday, 6 January 2026, The Star, one of Kenya's national daily newspapers, covered the Kenya launch of Ignite Funnels and its founder and CEO, Arias WebsterBerry. The article ran on page 12 of the print edition in the News Business section under the headline "Global technology firm announce Sh1bn investment plan for Kenya".

Clipping: The Star, Tuesday 6 January 2026, page 12 (News Business, Tech). Select the image to view it full size.

What the article covers

The Star reported that Ignite Funnels, an international business automation platform used by entrepreneurs and small enterprises, had announced its entry into Kenya along with a long-term pledge of Sh1 billion to support and grow the local economy.

• The pledge is delivered through recurring affiliate income opportunities for Kenyan users, training programmes for SMEs, and partnerships with co-working spaces, youth groups and women in business networks.
• Ignite Funnels combines customer relationship management, customer communication, payments, websites, funnels, digital workflows and AI-assisted support in one platform.
• As part of the market entry, the company introduced the 1,000 Founders Challenge, a free national programme that helps Kenyan entrepreneurs learn automation skills, with training, visibility opportunities, platform credits and referral rewards.

"Many businesses in the region rely on multiple disconnected tools which often results in lost leads, manual follow ups, and limited documentation for business growth." Arias WebsterBerry, founder and CEO of Ignite Funnels, speaking to The Star

He described Kenya as one of the continent's most active and innovative entrepreneurial communities, and said the goal is to help entrepreneurs operate with more structured and reliable systems.

About the print and digital editions

The feature appeared in the print edition of The Star. The newspaper's archived print issues are published digitally on Mgazeti, where the full 6 January 2026 issue can be read. This page summarises the coverage and shows the clipping so readers can find it easily.